This article, This episode of the podcast discusse, examines the challenges faced by Chinese companies venturing abroad due to the distinct nature of China's internet ecosystem. Unlike the global internet, where websites, search engines, and browsers work together to create a widely accessible network of information, China relies heavily on apps, creating information silos that limit discoverability and outreach. This fragmentation makes it difficult for Chinese companies to establish their presence in international markets, as they are accustomed to operating within these app-based ecosystems. The article stresses the importance of adapting to a more open and integrated internet environment for Chinese companies seeking global success.
China entrepreneurs and information silos
The completely different internet ecosystems in China and abroad pose a challenge to Chinese entrepreneurs going overseas.
Oct 05, 2024
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